This past semester was a change of scenery for me. Having originally transferred from a University in a general business program, and then criminology, I've realized that I love the concept of marketing. If you look around, it's everywhere although we don't always subconsciously realize it.
Before this course, I wasn't aware of how broad the field of marketing is - it isn't simply finding out how to get people to buy your product or service. It also makes me realize how endless the career opportunities are. Some aspects of marketing, such as advertising, I would excel in with my creative abilities, while other areas such as data collection I would not perform as well in as I'm not great with numbers (although it is a necessary skill to have).
I am currently in the process of forming my own social media marketing agency. I operate large pages on social media and have begun to generate income via ad revenue/other means. My aim is to form a "parent" marketing company, under which my current pages will serve as divisions of the parent brand. From there, I hope to offer insight to clients on how to successfully grow a large following on social media to help promote their products and services throughout the world.
In 5 years, I hope to be well on my way to having an established career. Looking back on this course, I will reflect on how the possibilities within this field are almost endless as it is such a broad area of study.
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